The new BLU CRU Pramac Yamaha Moto2 team is a corporate project of great importance, because not only does the newborn Moto2 team allow Yamaha to strengthen its presence in the MotoGP paddock, but this new project also allows us to officially incorporate the BLU CRU concept into Yamaha's MotoGP operations and introduce it to the MotoGP paddock.
The BLU CRU program forms the foundation of Yamaha’s racing pyramid, which is designed to offer an affordable access to racing to the next generation of young riding talent in both road and off-road racing, with the premier classes in MotoGP, WorldSBK, and MXGP as its destination. This way, we 'come full circle' in the step-up strategy for hundreds of Yamaha riders from South America to Asia and of course Europe, who now know they can aspire to the intermediate class of the MotoGP World Championship based on their talent and racing results in a wider number of championships around the world.
With the launch of this new project, we also took the opportunity to redesign the BLU CRU logo, which is shown as Title Sponsor on the bike, with the target to inspire many young riders and further increase the awareness of the programme.
I would like thank Paolo and Gino for the support they have given to kick-off the project while we were also busy with the MotoGP Team transition, and of course I want to wish Alex and our Official Riders Tony and Izan every success in this new chapter of our exciting journey together.
The new BLU CRU Pramac Yamaha Moto2 team is a corporate project of great importance, because not only does the newborn Moto2 team allow Yamaha to strengthen its presence in the MotoGP paddock, but this new project also allows us to officially incorporate the BLU CRU concept into Yamaha's MotoGP operations and introduce it to the MotoGP paddock.
The BLU CRU program forms the foundation of Yamaha’s racing pyramid, which is designed to offer an affordable access to racing to the next generation of young riding talent in both road and off-road racing, with the premier classes in MotoGP, WorldSBK, and MXGP as its destination. This way, we 'come full circle' in the step-up strategy for hundreds of Yamaha riders from South America to Asia and of course Europe, who now know they can aspire to the intermediate class of the MotoGP World Championship based on their talent and racing results in a wider number of championships around the world.
With the launch of this new project, we also took the opportunity to redesign the BLU CRU logo, which is shown as Title Sponsor on the bike, with the target to inspire many young riders and further increase the awareness of the programme.
I would like thank Paolo and Gino for the support they have given to kick-off the project while we were also busy with the MotoGP Team transition, and of course I want to wish Alex and our Official Riders Tony and Izan every success in this new chapter of our exciting journey together.